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At Maida Custom Vision, our goal is to make a difference in our patients’ lives by helping them achieve optimal visual health through comprehensive treatment. Our surgeons are a nationally renowned and have performed more than 24,000 successful procedures. Together with our staff and the team of eye specialists at our Jacksonville, Florida practice, we have built a solid reputation for providing excellent patient care and long-lasting results.

If you are interested in learning more about Drs. Maida, Chokshi, and Hasan and their professional staff, contact our practice to schedule a consultation.

A Few Words from Our Vision Specialists

At Maida Custom Vision, our staff strives for excellence in all areas of patient care and is happy to provide inclusive treatment and service to patients from across the United States. We’re excited to be able to offer the latest advances in refractive technology, and thoroughly enjoy working to help patients achieve vision of the highest possible quality. For patients who visit our Jacksonville, Florida practice, it is easy to see the pride that our eye specialists take in their work. If you are considering refractive surgery and want to know more about Maida Custom Vision, we encourage you to learn directly from our staff:

Joanne F. Reed, OD

Dr. Reed has been practicing optometry for twenty years. She graduated beta cum laude from the Pennsylvania College of Optometry in Philadelphia. After practicing in Buffalo, NY for five years, she moved to Jacksonville to work with Dr. Maida in refractive surgery. She has been providing pre and post-operative care for LASIK and PRK patients in this practice since its inception in 1995. She also lectured nationally to physicians on refractive surgery in the late 1990’s. Her experience and knowledge of this field is exceptional.

D.D. Jewell, LPN – Laser Suite Supervisor/Refractive Counselor

“I began working at MAIDA CustomVision in 1996. I am responsible for calibrating the lasers and assisting in the surgical refractive procedures. I have found it very rewarding to work with caring surgeons that keep abreast of all the latest technologies to ensure the safest and best results for our patients. When I am not assisting in surgery, I counsel patients on their options for laser vision correction so that they can make an informed decision. I love educating patients so they feel comfortable.”

Lydia Taylor – Administrator/Refractive Surgery Coordinator

“I joined the MAIDA team in 1999. Dr. Maida performed my refractive procedure in 1997. Being able to work for the surgeon that gave me visual freedom has been very rewarding. I love sharing my personal refractive surgery experience with the many patients that come in to explore their options for having the procedure. It is truly rewarding to work with a staff that is so competent, caring and compassionate”

Terri Joyce – Ophthalmic Technician

“I have been with MAIDA CustomVision since 2002 and I must say that it’s the most rewarding job I’ve ever had. Between evaluating patients on their initial visit to prepping them on their surgical day, I strive to make them feel as comfortable and at ease as possible.”

Sarah Alford – Front Office Coordinator

“I became part of MAIDA CustomVision in March of 1998. The first contact with the office is usually with me. I am a people person and I love making everyone feel at home in our office. Sharing in everyone’s excitement and gratitude after the procedure is wonderful!”

Contact Us Today

The entire staff at Maida CustomVision is invested in opening our patients’ eyes to the world around them. The team of eye specialists at our Jacksonville practice has helped thousands of patients improve their vision through refractive surgery. Contact us today to schedule a consultation with Drs. Maida, Chokshi, or Hasan.

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